Obscenities on Facebook Brand Page Status Comments – YIKES
Apparently their is no obscenity filter on the new Facebook Page Status feature. Users can post profanity that hits both the Page and the Fan’s Newsfeeds.
We were testing this out today with Microsoft. We sent out a link to a “win and Xbox promotion” and look what came back.
Here’s the page:
Here’s the Fan Newsfeed.
Don’t think companies or brands will be too happy with this. Imagine trying to manually moderate comments made to every status update.
Read MoreThe New Facebook LOOK
Ok, who really thinks this looks better?
Give us back the old look… pretty please!
Read MoreSocialMedia in Business 2.0
Mini moguls: Goldstein and partner David Gentzel run SocialMedia, one of the biggest startups dedicated to Facebook apps.
Armed with those sorts of insights, some startups are positioning themselves as Facebook app factories. “Netscape browsed the Web, Yahoo organized it, Google searched it, and now Facebook has made it social,” says Seth Goldstein, co-founder of SocialMedia, a small shop in Mill Valley, Calif., that’s already turned out such Facebook hits as FoodFight (throw a virtual lobster at your buddy) and Happyhour (send that buddy a cocktail). How does he plan to cash in on all those widgets?
At the moment, advertising opportunities are unproven – which is why Goldstein is leaning toward sponsorship as a simpler path to profits. FoodFight, Goldstein says, is an ideal mechanism for food companies to market themselves. Instead of throwing a chicken drumstick at a friend, a user could throw, say, a drumstick sponsored by Tyson Foods. “I had an ad agency representing a buffalo wings chain approach us with an $80,000 ad buy,” Goldstein says. “It’s starting to happen.”
Unproven… oh do I love the challenge of unproven… I can remember not so long ago when the Internet was an unproven ad medium and most ad agencies and clients didn’t even know what the Internet was? That’s only 12 years ago. Today billions of ad dollars are shifting from traditional media to the Internet.
Here’s what is proven. If you need to reach Gen Y. If this audience is important to you or your client. And guess what, this audience is critical to all brands because in 10 years they will be in full spending mode as young adults. Then you need to be testing unproven media right now. Why? because you can’t reach this audience in proven media. You can’t reach this audience with traditional media and you can’t reach this audience with traditional advertising. You also can’t reach this audience efficiently on the traditional web – the web today demographically is everyone.
However, you can reach and engage with this audience very efficiently on Social Networks. Facebook’s open social os enables marketers through social applications to engage directly with Gen Yers in their native social environment. It also enables marketers to engage with networks of Gen Y friends via the social graph.
You want an engaging, word of mouth, viral, Gen Y reaching medium? Well it’s here to today unproven or not. 10 years from now it will be just like Internet Advertising is today – the dominate marketing medium. Why? Because it will reach the dominant car and home buying generation.
Marketers come test and learn with us now! If you want to discover and learn more about this NEW new media please contact us at SocialMedia.
If you want to help us build and evangelize this NEW new media then contact me david at socialmedia dot com. We’re looking for a few special people who want to build a new medium. These opportunities only happen once every 12 years or so. Now is the time!
Technorati Tags: advertising 2.0, Facebook, SocialMedia
Read MoreRecent Facebook Platform Articles of Interest
Recent Facebook Articles:
SocialMedia Raises $1M for Facebook App Network
http://mashable.com/2007/08/14/socialmedia-2/
Widgets Spawn Industry Events, Communities and Branded Chicken Wings
http://www.clickz.com/3626748
Social-Networking Site Becomes Virtual Frat House for Marketing Pooh-Bahs – AdAge
http://adage.com/article?article_id=119822
Would You Let These People Friend You? – AdAge
http://adage.com/print?article_id=119841
Madison Avenue Stampedes Onto Facebook – takes a while to download
Video – Madison Avenue Stampedes Onto Facebook
Facebook Grows Up – Newsweek
http://www.msnbc.msn.com/id/20227872/site/newsweek/
Technorati Tags: Facebook, Facebook Platform, SocialMedia Networks, SocialMedia
Read MoreApp Review: Appsaholic is a must have facebook application
We just got a great review of one of our applications over on FaceReviews.
Appsaholic is a must have facebook application
One of my favorite Facebook applications is Appsaholic simply because it gives me a much needed perspective on the application ecosystem. Powered by the same people behind Socialmedia.com, a network of applications across leading social networks, Appsaholic provides a powerful suite of tools to analyze the usage and adoption of Facebook applications.
Thanks to Michael Vu for the very detailed review!
And Kudos to Sourabh Niyogi one of our not so secrets weapons!
Technorati Tags: appsaholic
Read MoreWeb 2.0 has 2 very different audiences, only 1 is scalable
Here’s what I’ve learned over the past 60 days living on the F8 wave. There are 2 distinctive 2.0 audiences – Gen Y social networkers and the older mostly male geeky TechCrunch reading 2.0 audience. One is scalable and foreshadows future behavior while the other will try anything 2.0 for 2 weeks and maxes out at somewhere around 300K users. The Facebook crowd is the former.
They don’t read techcrunch
They don’t blog
They don’t use most of the 2.0 apps out there
They’re mostly female
They’re mostly 18 – 24 and 25 – 34
They live on Facebook, MySpace, Hi5, etc…
They don’t hang out on Linkedin
Here’s the mistake most media veterans make when looking at the F8 social media phenomena. They overlay their media values over the new social medium. The truth is Facebook usage has nothing to do with their media values. It’s ALL about the very social Gen Y-ers, who spend huge chunks of their time engaged in this new medium.
50 years ago, baby boomers spent huge chunks of their time watching shows like “All in the Family” for entertainment. You could argue a huge waste of time. Today the Facebookers spend their entertainment time throwing food at their friends on Food Fight or sending virtual drinks on Happy Hour or drawing pretty pictures in Graffiti or playing poker in Texas Hold ‘Em.
Facebook is the new TV! Only this medium is social and engaging not passive and linear. Time with media has already dramatically shifted for this generation which foreshadows what is coming – a massive behavioral shift. It happened 12 years ago. It’s happening again!
Source: Datapoints
Technorati Tags: Baby Boomers, F8, Facebook, Gen Y
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